Corporate social responsibility allows organizations to take actions that benefit the society, environment, customers and other stakeholders. Corporate social responsibility allows an organization to engage in activities that bring positive influence in society. Although human beings might prioritize living for themselves, it is important to know that what are you doing affects the lives of others. There is great action by human beings than committing to doing things that will improve the lives of others. By engaging in positive corporate social responsibilities, employees in an organization develop a sense of inner satisfaction for what they do. Here, we will look at one of the largest corporates in the world and the steps that have been taken to facilitate corporate social responsibilities.
JD.com is the largest e-commerce business in China. It is therefore by extension one of the best performing in the world. Recently, this organization released its corporate social responsibility report. In this report, the organization highlighted some of the steps it has taken since 2013. Some of the highlights that can be picked from this report include: Over 3 million products have been sourced from different parts of China and supplied to benefit the poorest counties in the country. Over one million clothing items and 400,000 toys have been collected for donation or recycling through the JD.com recycling program. Over 5,000 renewable energy vehicles have replaced gasoline vehicles. Over 2.4 million donations have been delivered to over 600 charitable organizations through the JD Giving Platform.
From this report, it is clear that JD.com has embraced measures that will bring a positive impact to the environment and the community. Through this report, JD.com has indicated that it is following the United Nations’ Sustainable Development Goals that focus on among others elimination of poverty, provision of clean energy and responsible consumption. This corporate social responsibility report is setting the pace for other organizations to take measures that will bring sustainable development. JD.com is leveraging on innovative technology infrastructure that they have to launch and support charity programs that promote social innovation, disaster relief, education, poverty eradication, and environmental protection among other things.